I think it is quite suitable to run a labor service company in the county. First of all, there are technical technical schools and high schools in the county. You have connections in the county and know some school leaders, so you are very suitable for a labor service company. I have been working in this industry locally for five years and have been dealing with various schools. Every year, a large number of students are arranged to go out for internships, and part-time jobs are also arranged during the winter and summer vacations. Nowadays, students in technical technical schools, including junior colleges and high schools, are very aware of going out to work to earn money during the holidays. Firstly, students can get training and experience, and secondly, they can also earn tuition and living expenses. Help parents share the pressure. As long as you have connections at school, it is easy to earn 200,000 yuan a year in a small county.

In the past few years, I have been working on commercial projects in fourth- and fifth-tier cities (working for others and doing county economic research), so I have some understanding of the county economic environment. Although this topic is not within my field of interest, the observations and experiences of doing business in the county that I have accumulated over the past few years are just in line with the topic, so I will share it in the hope that it can bring it to young entrepreneurs in small counties. Some helpful references.

First, it should be a good choice to be an e-commerce provider of "agricultural and sideline products of origin", or simply open a small store on Taobao. Note that the "Origin" brand becomes more valuable as time goes by

In the past few years, the development of the county economy, after the "land finance" gradually receded, has mostly been in the tourism and origin economy. Make a fuss about these two aspects. Especially in places without tourism resources, the economy of the place of origin has almost become the only starting point. If your hometown is the traditional origin of some fruits and vegetables, Chinese medicinal materials and other specialty grains, then congratulations, God has given you a golden rice bowl.

In the past, the processing and sales of local products were intensive and large-scale, which not only required huge investment, but also carried high risks. Now with the Internet and the trend of customized consumption, all you have to do is to buy it nearby and then put it online, just like putting the product on the machine conveyor belt at your doorstep, the machine (platform) It will be automatically brought to the buyer;

Second, if your hometown is a good place with good mountains and rivers, you can renovate the yard and old house in your hometown, or simply rent a farmhouse. Courtyard, if you build a special B&B, you should be able to make a lot of money.

This idea has three prerequisites: first, there is scenery to see, second, the roads are smooth, and third, it is unique. The location doesn’t matter, it doesn’t matter whether it’s a corner or a corner. The homepage is hung on the platform and you can find it anywhere by opening the navigation on your mobile phone.

However, the most important thing here is its characteristics. I can’t tell what it means to be distinctive, but I know that a very distinctive ecological manor requires a small investment and is very successful.

The following are the pictures I took in the manor -

According to the owner of this manor, the high and low levels in the yard are a cyclic ecosystem (sorry, the photos were taken Not good, not very complete), Zhongyang, vegetables, fruits, vegetables, fish and shrimps, enough for ten people to be self-sufficient. However, this system is only suitable in Guangdong, Guangxi and Hainan. ;

Third, it is also a good choice to make semi-finished products of special delicacies and then sell them in bulk online and offline

After hundreds of years of accumulation, the special delicacies in many places have become They have unique craftsmanship and attractive taste, but these delicacies have two common flaws: one is that they are made and sold now and cannot be stored, and the other is that the unique craftsmanship is difficult to popularize. If you have the ability to develop it into a semi-finished product that can be mass-produced and easily stored, then congratulations, you have found a way to become rich.

The year before last, I was in a county in Hubei and saw a local selling roujiamo. I thought it was strange, so I went over and bought one. Who would have thought, that white steamed bun is unexpectedly chewy and delicious. I asked, how can you, a local, make such white cakes? He told me that the white cake was bought online and made by people in Shaanxi. It was not only authentic, but also cheaper than making it yourself. I suddenly realized;

Fourth, supporting "government procurement" is a business that guarantees harvests despite droughts and floods. Not only do you need to have good connections, but you also need to use your brain and be willing to endure hardship

There are generally no big industries in counties, and larger businesses are generally led by the government. Moreover, government procurement involves many industries, such as farmland, water conservancy, Communication networks, agency canteens, etc. are all included here. As long as you have a foundation in certain areas and have good connections in the city, undertaking government procurement business is a very stable business.

The good connections mentioned here do not mean building them through kickbacks and commissions, as we did in the past. Because today's government procurement is all in order, the days of collusion to share profits will never happen again. However, there are still many certain rules for government procurement. If you have good connections, you can become familiar with the government's procurement habits and standards in a certain industry. As long as you are willing to use your brain and endure hardships, you can always find a service system that communicates smoothly with the government. . Since there are generally not many competitors in county government bidding, for those of you who are fully prepared, the chance of success is very high. As long as you establish smooth service specifications and processes, you may be able to solve your problem with one business transaction. Business volume throughout the year.

The peak period of births in China was in 1988, and the current age of this group of people is in their early thirties. Most of them are well-educated and work in first- and second-tier cities. Some more advanced ones are called white-collar workers. But all migrant workers are about to face the choice of either promotion or elimination. Because the goal of the company is to make a profit, not to open a nursing home. The final destination of this group of people is naturally to return to their familiar hometown and choose a relatively stable entrepreneurial project.

Therefore, with such a demand market of tens of millions of people, how to create models to help them realize their dreams of returning to their hometowns to start businesses will be the best business in the next ten years. Small investment and big return! This requires more people of insight to unite and jointly build this platform to achieve this. This is why I keep writing articles even though I have my own store. I hope everyone will work together to embrace this future change!

What kind of business is suitable in a small county?

Doing business in a small county means opening a store, providing basic necessities, food, housing and transportation. In a small county, only food is left, so catering is the most suitable. Choose a good location and a good project, and the county can invest less. Not very big, low risk.

What project should I choose?

I have been in the catering industry for six years and have a certain in-depth understanding of many foods. I have been making Malatang, and I found that Malatang is a very promising project, because its audience has always been very fixed, mostly young people, and Malatang is fast food, as long as the taste is not improved The problem is that if you take care of the details of opening a store, the store will open well. In addition, the operation of Malatang is simple, and the production process is not that complicated. There are no high requirements for Malatang operators, and there are no troublesome processes and steps. Unlike chefs in restaurants, different dishes require different preparation methods. Easy to learn and quick to use. The couple opened a store together in a small county town, which allowed them to take care of the family and start a business. This was very freeing.

Also, Malatang is everywhere, so you must be competitive, otherwise how can you compete with others.

Because I like Malatang, I like to think about these problems and find solutions. Let me give you a few examples:

First of all, traditional Malatang restaurants, whether they are current big brands or homemade Malatang restaurants, you will find that they are very single, with a single category and a single menu, and customers can Less choice. We solved these problems, and I gradually upgraded to the hot food series: Yuanqi Bone Soup Mala Tang, Tomato Flavor Mala Tang, Shu Xiang Maocai, Spicy Mala Mix, and String Flavored Chuan Chuan. We integrated them into five categories. In addition, I There are more than 150 kinds of substitute dishes. The more choices there are, the more repeat customers will come.

I have also been upgrading the decoration style. The current style is particularly popular, the entry rate has greatly increased, and everyone likes a relaxed and elegant environment when eating.

In the end, it’s not just the crowd. Usually, Malatang is mostly eaten by young people. Why not let the elderly and children also like to eat it? Is this also a huge group? Through improvement and research and development, I finally solved this problem. In our store, men, women, old and young all like to eat and drink our bone broth.

If you want to know more about bone soup spicy soup, you can leave a private message on WeChat or leave a call and we will communicate.

There are 2,851 small counties in China. It is these many vibrant county economies that have allowed China to maintain its long-term competitiveness on the world economic stage. However, as China's population and wealth are further concentrated on the eastern coast, the vast county towns located at the grassroots level in China have also experienced problems such as further population loss and lack of stamina for economic development.

So has a small county lost investment opportunities? No. Opportunities are left for more investment projects. With the spillover effects of wealth and economy, there will inevitably be a transfer of population and wealth. In recent years, as the country has increased support for backward areas, China's county economy has improved significantly, and small counties have become full of vitality and investment opportunities.

As long as there are people in the health care industry, there will be room for its survival. Because the county has a dense population, the spread is fast, and people know each other very closely, so we must avoid fake products to the greatest extent. Mature and deceptive products will not easily have a foothold here. Only excellent technology and effective products can achieve rapid development in the county. Chen Nongfu’s medicinal diet is most suitable for taking root in small counties.

As a well-known enterprise in the field of Chinese traditional Chinese medicine restaurant franchise and whole store export, Chen Nongfu has increased its efforts to develop into county-level administrative units in recent years. According to big data analysis, among Chen Nongfu's more than 260 franchise stores, more than 150 are opened in counties, becoming the main force in investing in opening stores.

Moreover, most of these traditional Chinese medicine restaurant franchise stores in small counties are doing better than those in big cities, and their profit prospects are very impressive and very thought-provoking.

According to statistics, 57% of the business owners who choose to open stores in small counties are successful people who worked and started businesses in big cities and returned to their hometowns to start their own businesses. Not only do they bring with them the advanced economic concepts, management methods and business models they learned in big cities, but they also have sufficient funds. The reason why they managed Chen Nongfu’s herbal food store so well was that they achieved the second glory of their lives. Joining Chen Nongfu Medicinal Diet not only enables you to maintain health and health, but also brings health and health to the folks in your hometown. It also builds a "home" cultural platform of health and health for relatives and friends in your neighbors. The biggest dream of a successful person should probably be like this!

Why do traditional Chinese medicine restaurant franchise stores in small counties and communities do better business? There are courses of treatment for health care, and a cup of medicated food cannot solve the problem. We need to develop the habit of drinking soup three meals a day, so that we can become a little healthier every day. Opening Chen Nongfu’s medicated diet in the county town not only has better performance and more stable customers, but also conforms to the concept of health preservation. On the contrary, choosing a medicated diet restaurant in a commercial street is not Chen Nongfu’s first choice. Not only is the store’s rent expensive, but also because of the If you cannot maintain regular conditioning for a long time, you will not be able to lock in customers, and it will be difficult to achieve the health effect. Customers will be easily lost, and store performance will be unsatisfactory.

Chen Nongfu’s dream of medicated diet shoulders the historical responsibility of modernizing traditional Chinese medicine. However, it is not Chen Nongfu Medicinal Diet or a few people who can convey the concept of health and this excellent technology to every county. We call on every smart entrepreneur to join Chen Nongfu Medicinal Diet, respond to the national "Health 2030" policy, carry forward traditional Chinese medicine and dietary medicine, form a strong alliance between traditional Chinese medicine and dietary medicine, and make traditional Chinese medicine and dietary medicine popular in China, which is the goal for everyone It is a mission that a Chinese has no shirk from. We work together to earn wealth, help more people, make our people healthier, and become a true Eastern Dragon.

With the development and further gathering of the catering, service, retail, and entertainment industries, China’s small counties are becoming more and more convenient and livable . Various business formats, including traditional Chinese medicine restaurant franchises, have broad living space and development prospects in small counties. For the traditional Chinese medicine restaurant franchise industry, investing in opening stores in small counties has great potential.

When doing business in a small county, relatively speaking, the consumption power, consumer market, and input costs are relatively small. So when we choose projects, we must consider which ones have lower costs and greater consumption potential. , a good project that suits the taste of the local market.

Here I recommend a project with low investment and high profit - braised cooked food project.

1. Generally speaking, opening a stewed vegetable restaurant does not need to be very large. A dozen square meters is enough. As a take-out type of catering, there is no need to set up tables, chairs and benches. Customers can buy Take away to eat. Reduces store costs;

2. It does not require many clerks, and a husband and wife team can do it. Reduces labor costs;

3. Braised vegetables are usually made in the workshop and sent to the store counter for sale, so there is no need to set up a stove, open flame, etc. in the braised vegetable store;

4. There are many types of braised dishes, such as tribute goose, braised pig's trotters, duck wings, duck feet, beef, cold dishes, etc., which are suitable for consumption by people of all ages, men, women and children, whether it is during holidays or with relatives and friends. Braised vegetables are indispensable at small gatherings and on the dining table. The consumer market is very broad.

Therefore, opening a braised vegetable restaurant in a small county is a very suitable choice.

1. Breakfast restaurants and light catering restaurants. In small counties, there is not much entertainment because its popularity is limited, but for breakfast and light dining, such as wonton shops, dumpling shops, noodle shops, etc. Because people in small counties have to send their children to school in the morning, few people make breakfast. In addition, everyone else has to go to work at noon, and it is unlikely to go back to cook a meal at noon, so you will have something to eat in the morning and noon. It is best to do this kind of light restaurant at noon.

2. Self-media entrepreneurship. If you are in a small county town, you must be next to a rural area. You or your friends must be from rural areas. Then you can make short videos, watermelon videos, etc., start a self-media business, and by the way, you can learn about local specialties from your hometown. This area is very popular now, but it is not saturated. As long as you do it seriously, you can still do it. And the investment is small and there is no risk, as long as you persist.

3. Internet celebrity snack shop. Competition in a small county is not as big as in a city, and there won't be those big brands entering. So if you can build a highly cost-effective Internet celebrity snack shop, it must be possible. Because there must be a large number of students in small counties. These projects are low-cost investments and suitable for small counties.

No matter how small a county is to do business, there is actually a lot that can be done, it all depends on your funds and personnel.

The first thing I recommend is to build a community supermarket. Because people in every community are concentrated at the gate or in relatively densely populated areas, it is good to open a small supermarket. Although the supermarket is not big, the items sold must be the daily necessities of people's family life. Vegetables, fruits, meat, eggs, daily necessities such as firewood, rice, oil and salt are all required.

The second thing I recommend is a breakfast restaurant, because people’s life pace is relatively fast now, especially when they get up early to send students to school, they don’t have time to get up and make breakfast. There are also people who go to work who don’t have time to come early. As long as it is hygienic, the ingredients are fresh, and, um, the price is affordable, um, slowly more and more people will gather.

In fact, the two types of businesses I am talking about are relatively hard work, so in the small counties below, if you don't work hard, how can you make money? If you want to sit in an office and be the big boss, that's impossible.

Let me tell you my point of view. I have just returned to a second-tier city from a failed business in a county. In fact, it cannot be considered a failure, but the time cost is too high and I cannot afford it.

To do business in the county, you need to have a heart for living.

Since I am not from the local area and have relatives there, I felt that the investment was relatively small and passed by. In terms of product selection, market positioning, decoration style, and marketing, I did put some thought into it, and I was very familiar with it. The shop sells snacks, but the pace of life is too slow, consumption is not good, and the county has a serious loss of young population.

Let’s put it this way, as far as I know, those with an annual income of more than 100,000 yuan in the same category are considered leaders. So if you are local and don’t have big ideas, don’t consider it if you want to make a lot of money. The market is too small.

Maybe the county and city sizes are different. We are in a city with a population of 700,000 in Shandong.

Nowadays, with the development of economy, small counties across the country have undergone very big changes, whether it is economy, culture, social customs, or even concepts, etc., which has also brought about a very big change. The advantage is that your development space in the county will become larger, and your income will also be diversified. In such a favorable economic environment, there are many businesses that can be developed in small counties. Below I will list some of the more common ones and the more profitable ones.

First, there is a saying that goes like this: A pig standing on the wind will fly. You can do e-commerce while the dividends of e-commerce have not disappeared yet. The main products should preferably be agricultural products, local unsalable goods or local characteristics. Why? Most counties will have certain subsidy policies or other benefits for selling such products. This requires you to inquire clearly in advance. Another one is green industry. Let me give you an example. My hometown is rich in loquats. The average price sold by fruit farmers is around 8 yuan/catty (this is the average price in the past two years and there are fluctuations), but some people will make it into loquat paste. This is It has become a good health product for clearing heat, removing internal heat, relieving cough and reducing phlegm. The lowest price of an ordinary bottle is 50 yuan, and the better ones are 100-200 yuan. And there are really many people who like it, especially people in big cities. I won’t go into details. You can experience it yourself and combine it with the actual situation there.

Second, entrepreneurship, as the name suggests, is an innovation industry. Everyone is doing it at the same time, and you won't get much benefit from it. Therefore, do something that can help others, and you will naturally make money. I still want to give an example to explain. My hometown is a small rural area, a quite remote place. In the early years, the cement roads were impassable, and many things could not come in or get out. In rural areas, no one collects duck feathers or waste plastic bottles from duck killings, so someone in the village started a waste collection station. At one time, people were disgusted with it, but gradually, all the waste products in the villages and towns were sold to him, and he made a lot of money. A lot of money. Therefore, you can basically succeed in doing things that some people need but few people do or don’t want to do. For this, you have to pay more attention to the details of daily life.

Third, tertiary industry business. For example, in the past, the purpose of opening a restaurant was to eat enough. The large portions and cheap prices were definitely a major attraction, but that is not the case now, because such restaurants are all over the streets. Therefore, you can open a tourist restaurant. As long as the price is right, it will be very attractive. After all, people now want not only delicious food, but also a good dining environment and dining experience. Through this example, I just want to illustrate that in traditional industries, you can increase its added value and slightly weaken its main function.

Entrepreneurship itself is a variety of things, and anyone can start a different business. Therefore, I just want to provide ideas and specific entrepreneurial directions. I suggest that you still base your actual personal situation and your It depends on the living environment. After all, business needs a market.