Small profits can also bring big returns. This saying is true in the housekeeping industry. Low profits do not mean that you are not making money, and you can make more money than other housekeeping service projects.

Low-price services drive secondary profit-making service thinking

A simple example is that cleaning service is the item with the smallest profit margin in the housekeeping industry, costing only 20 to 30 yuan an hour. There is basically no profit at all, but if we change the operating model, the effect will be different.

A housekeeping friend of mine also does part-time cleaning. He charges 35 yuan an hour. If he doesn’t make any money, all of it goes to the service staff. Some people may ask, doesn’t this model lose money? Congratulations on your correct answer. This kind of business involves losing money. The labor, water, electricity, and rent all cost money. But this is his smart point. Every time after cleaning, my friends will give them different coupons, such as coupons for cleaning the windows. , coupons for cleaning range hoods, coupons for organizing and storing, etc. This allows users to make secondary purchases to earn other money.

It’s okay if you don’t make money from daily housekeeping and cleaning. You can make money from other services. This is the model my friend uses, and he has been using this model until now.

The same service changes operational thinking

Xiao Wang opened a dry cleaning shop in a front store in the community. Because the business became increasingly bleak during the epidemic, it was about to close down. Because of the epidemic prevention and control, people are not going out, which makes Xiao Wang very distressed. He invested so much money in the newly opened store, and the more he thinks about it, the more unhappy he becomes.

After thinking about it, Xiao Wang found that there are many young people in the community who need to order takeout every day. However, during the epidemic, they cannot come outside, so many young people come down to get it by themselves. This made Xiao Wang see a turning point. He put a sign on the door of his store saying that the card will be collected and delivered free of charge. Because he is from the community, he can get the takeaway and deliver it to the user's doorstep. As soon as this activity came out Since then, it has become very popular among young people. Not only can you get cash when you apply for a card recharge, but it can also help deliver value-added services to your home. In just a few days, the number of members in Xiao Wang's store has exceeded 100.

After the epidemic, Xiao Wang already had regular customers and began to innovate new models. Services such as door-to-door pickup of clothes emerged one after another, and it has become the most popular laundromat in this area.

Business thinking of winning with more

Many times people think that if it doesn’t make money, they will give up. In fact, modern development is about cash flow. Since there is no profit, then if I give up the profit, I might as well just do it without making any money, earn cash flow, and build a reservoir model.

Thirty-five-hour activities are now worth 30 yuan an hour, and you will get one free for ten times... You must be familiar with these activities. This is the cash flow model. If users want to get profits, then give them the maximum Just let him get the profit. Don't worry about whether to make money or not. As long as you don't lose money, you can do it. Don't say not to lose money, even if you lose money now, you have to do it. For the sake of long-term development, cash flow is very important to the enterprise. Ten million Remember that a business cannot grow and expand without cash flow.

Which of the above thinking is suitable for you? Analyze your operating model yourself to see if the thinking is outdated.